Perpetuals DEX in Telegram Ads: GMX, dYdX, Hyperliquid, Vertex (2026)

Perpetuals DEX in Telegram Sponsored Ads#

Decentralized perpetuals exchanges let traders go long/short with leverage on-chain — no KYC, no withdrawal limits. Telegram Ads Spy has catalogued 70+ unique sponsored creatives from GMX, dYdX, Hyperliquid, Vertex, and Gains Network across 9,000+ Telegram channels.

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Top Advertising Protocols#

Protocol	Ads	Intensity	Chain
Hyperliquid	~22	9/10	HyperEVM (L1)
GMX	~18	8/10	Arbitrum + Avalanche
dYdX	~14	7/10	Cosmos (dYdX Chain)
Gains Network	~10	6/10	Arbitrum + Polygon
Vertex Protocol	~8	6/10	Arbitrum

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Creative Patterns#

"Trade with up to 50× leverage, no KYC" is the defining hook — combining leverage appeal with regulatory freedom. Hyperliquid became the dominant perps advertiser in 2024–2025 after its HYPE token airdrop drove massive user inflow; ads continued post-launch with "lowest fees on any perps exchange" messaging.

GMX ads emphasize the GLP/GM liquidity pool: traders can earn yield by providing liquidity rather than just trading. dYdX campaigns spiked after migrating to its own Cosmos chain — ads targeted Ethereum DeFi users unfamiliar with Cosmos. Gains Network (gTrade) highlights synthetic trading: no need to hold the underlying asset.

Airdrop preseason ads are a recurring pattern — "trade to earn points for the upcoming $TOKEN airdrop" drives volume and acquisition simultaneously.

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Targeting Patterns#

Perps DEX ads concentrate on channels discussing Arbitrum, leverage trading, and crypto signals. English-language dominates. Russian/CIS channels are active targets — strong overlap with professional crypto traders. Indonesian and Turkish channels show growing perps interest.

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Regulatory Context#

All protocols emphasize non-custodial, on-chain settlement as a feature — explicitly differentiated from FTX-style exchange risk. This messaging resonates post-FTX (2022) and remains a cornerstone creative pillar.

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Live Data

Telegram Ads Spy is a public archive of Telegram sponsored ads. /api/v1/ads?vertical=perpetuals-dex · CC-BY-4.0.

Related Reports#

• DEX Aggregators
• DeFi Protocols
• Layer 2 Rollups

Citation & Methodology#

Citation: Telegram Ads Spy Research. "Perpetuals DEX in Telegram Ads." tgadsspy.com, April 22, 2026. CC-BY-4.0.

Methodology: Ad data extracted automatically via Telegram Ads Spy ingest pipeline using gramesh /channels.getSponsored across 9,000+ channels. Counts represent deduplicated unique creatives, not impression frequency.

tgadsspy research (2026). Perpetuals DEX in Telegram Ads: GMX, dYdX, Hyperliquid, Vertex (2026). tgadsspy.com. Retrieved from https://tgadsspy.com/blog/telegram-ads-perpetuals-dex-2026